I love leveraging my skills to create experiences that truly resonate with users.
I'm the former Creative Director at Hideaway Report, a luxury travel publication, where I led a team of designers that produced all of the editorial and marketing content for the company.
While working at the Hideaway Report, I traveled the globe, shot video and wrote dozens of travel articles. I also helped articulate and implement the content strategy for the company.
Shout Science! is a comic storybook app for young readers about scientists and scientific discovery. I did most of the writing, illustration, sound, animation and code myself. The app was featured in iTunes and downloaded over 160,000 times wordwide.
In 2006 I worked as the web-master/art director for the madcap campaign that got Kinky Friedman on the ballot for Texas Governor. I also photographed a number of campaign rallies, coordinated content for the website and created marketing materials.
I'm the former Technical Director at the Khabele School, a progressive IB and Montessori school here in Austin. I also developed the school's outdoor education curriculum and school garden.
I have decades of experience as a designer, but now my day to day involves managing a team of content designers, front-end devs and photo editors. I excel at finding ways to give them constructive feedback to get their best work and am always calm under pressure.
I have been a key member of content strategy teams involved in story ideation, scheduling and coordination. I can also put strategy into action and have led teams to create hundreds of articles per year for multiple high-traffic websites.
I understand content marketing, lead nurturing and always rely on data to back up my decisions. I have overseen large social media accounts and have experience developing content oriented email and PPC campaigns.